The No.1 Lead Generation Opportunity 99% of Real Estate Investors Miss

by blogger1
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on Feb 01 in Press Category

Real estate investors are throwing away 100s of real estate deals a week without even realizing it...

Customer service seems to have become extinct in the real estate business today. Any investor who has ever called or emailed about a property and failed to get a response knows this all too well.  If that agent, builder or wholesaler would have gotten back to you in a timely manner you may have ended up purchasing 10 or more properties from them every month.  Unfortunately, they will now never get a shot at that business.

The reverse is true too and is the source of hundreds of lost real estate deals every year.  You never know the value of a single prospect or inquiry, but it is often a lot more than most think. That lead could be someone who will not only come back for several transactions throughout their lifetime themselves but be able to directly refer dozens of friends and family members and indirectly be the source of thousands of additional contacts for your real estate investment business.  Even if you made a minuscule $5,000 per home flipped, property acquired and rented or deal you assigned to someone else the total value of every lead is incredible.

Real estate investors may be busy and they may not believe that every email or call is a perfect fitting lead for the properties they are try to flip in the moment but they will never know and never get the shot at the future business unless they at least make an effort to return messages. Perhaps you don’t have time to talk to anyone else in your day, perhaps the home they called about is already sold, maybe you don’t need any extra money this month but what about next month and next year.

If these leads are too much to handle why not at least set up a recorded message, funnel them to an email system which follows up with auto-responders or even hire a virtual assistant for a few dollars an hour to take calls, screen and record them.  Real estate investors should then work to capture as much contact information as possible from cell numbers to address, to email and social media profiles for ongoing marketing to and through them.

Referrals are the cheapest leads which provide the maximum ROI that any investor could hope for while flipping homes.  Don’t throw them away...

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